Caring for generations of smiles, literally.
We took on the challenge of creating a brand identity that bridges the gap between their young and mature audiences. So, we explored a few ways to modernize an icon that is most commonly used in dental branding…wait for it…”the tooth.” Genius, huh?!
A visual identity the whole family can love.
While keeping their target audience in mind we created a visual identity that was family oriented but also reflected the personality of Dr. Diehl and his team. After identifying their specific marketing goals, we developed a custom digital marketing plan that included inbound marketing strategy and brand development.